Several years ago, Hanoi city center - or the so-called “old Hanoi CBD”* - was a spotlight of office leasing market with all big companies located in this area. A few years later, as the government decided to develop the city to the West, much attention has been drawn to this part with many buildings started to bloom. Companies began to move to this side of the city; most of them, however, were state-owned enterprises. The trend of moving to the West only commenced when Keangnam Hanoi Landmark Tower opened in November, 2011. With more than 40 reputable tenants both globally and domestically move in to the tower, it is undeniably true that Keangnam has signaled a new trend for Hanoi office market.
Tenants at Keangnam Hanoi Landmark Tower are high profile and renowned companies such as KPMG, PricewaterhouseCoopers, Ericsson, Standard Chartered Bank, LG, JGC and Cisco. Thanks to the successful transactions with those tenants and others, Keangnam has filled up over 35,000sm, which is equivalent to a size of a typical Grade A or B building in the city.
Understanding the advantages of owning a strategic position to “create new trend”, Keangnam has seized the opportunities to attract well-known companies to their building. Those tenants see the value and image of Keangnam to match with their companies’ brand names. It is more and more office acquisitions in the West, particularly at Keangnam, that has shown the fact that companies, nowadays, are more willing to locate themselves in the new CBD of Hanoi than a few years ago.
Competitive rental rate and large floor plate are some of the reasons which attract more and more tenants to Keangnam. “It is a nice surprise to see high credit and profile companies moving to Keangnam. The movement of the big companies will certainly be followed by others because it is now indeed the right time to be in a new address. It is to refresh a company’s image, re-position itself and strategize the business in a long run. Keangnam is a truly institutional quality building and thus the right address to be at” said Kien Bui, Associate Director of Commercial Leasing of Knight Frank Vietnam. Knight Frank is currently the marketing agent for the office at Keangnam Hanoi Landmark Tower.
As the first large-scale multipurpose complex and an innovative design regime with eco-friendly facilities, Keangnam provides prestigious office space for tenants. Undoubtedly, tenants shall have the chance to enjoy optimal and satisfying working environment with a large number of added services from Parkson shopping mall, Calidas serviced apartment, Lotte Cinema, Intercontinental Hotel, various kinds of Restaurants, Gym, Spa & Fitness Center, Event Zones, etc… located in the same tower.
“Keangnam introduces a new concept of office building with full package of services to Hanoi market. We hope five years later when the West area officially becomes a new CBD, Keangnam Building will be the financial tower of Hanoi” said Mr. Choi Yong Ho – the Marketing Manager at Keangnam.
About Knight Frank Vietnam
Knight Frank is the leading independent global property consultancy in the world. Knight Frank stands for the highest standards of quality and integrity in global property transactional, management and advisory services. Knight Frank has opened 243 offices worldwide, in 43 countries, in six continents and ranked eighth by worldwide turnover. The presence of Knight Frank in Hanoi and Ho Chi Minh City has enhanced its strong network in the Asia Pacific Region. The company currently employs 70 people in Vietnam and is growing rapidly.
(*) CBD: Center Business District
For more information, please contact:
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For Media information
Ms. Nguyen Ngoc Anh
PR & Marketing department
Knight Frank Vietnam
Tel: +844 39411559
Mob: +84 98 444 2095
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For Leasing information
Mr. Bui Trung Kien
Associate Director – Commercial Leasing
Knight Frank Vietnam
Tel: +844 39411638
Mob: +84 973 063 305
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